Hoboken is set to play host to its second TED event on Thursday, capitalizing on the success of the inaugural event that took place in July, but this time the focus is slightly more specialized. The theme of “Invented Here,” says Elizabeth Barry, the event’s curator, is gender neutral, but the event is aimed at capitalizing on and spreading the word about female innovators.
“Women are creative powerhouses.” – Elizabeth Barry
TEDx Hoboken Women, set to kick off at 10 a.m. at Room 84 on Thursday, is technically a satellite event complementing the much larger TED Women event that will be taking place at the same time in San Francisco. The Hoboken event will feature simulcasts of the “TED Talks” happening on the West Coast, along with interspersed seminars and activities for Hoboken attendees.
“The goal of the day is for everyone to leave having been inspired by something they heard or someone they met and to go out and create something that’s really their own, and was inspired by their time at the event,” said Barry, a marketing expert who coordinates the Hoboken Chamber of Commerce’s Women in Business Council.
Barry’s plan for the day includes several speakers, including a keynote address from Seane Corn, a yoga instructor and spiritual activist who began a business called Off the Mat, Into the World. The business teaches people how to use what they’ve used in yoga class to inspire activism and since 2007 has raised $4 million for needy international communities.
Other lecturers include Tova Gold, a woman who wrote a book about “finding your muchness” after a miscarriage and battle with depression, Nikita Chopra, who runs the wellness website Your Bella Life, and Shakti Sunfire, who will give a talk on how adults can implement important childlike play activities into their hectic daily lives.
Later in the day, co-curator Nancy Levin will lead an activity where each attendee with come up with their own idea based on the day’s lessons and give their own, abridged TED Talk on the topic of their choosing.
What is TEDx?
The first TED Conference was held in 1984 and became an annual event held in Palm Springs, Calif., in 1990, aimed at highlighting “ideas worth spreading.” TED talks are limited to 18 minutes and are usually framed through storytelling. The talks became a worldwide phenomenon after the company began streaming them on its website in 2006, and have since grown to include side conferences such as TEDWomen, TEDMED, and TEDx.
TEDx conferences, which are independently organized but licensed and approved by the TED company, are aimed at creating local conversations in a local context.
“The goal is to bring communities—no matter where they’re located—together to experience and share ideas worth spreading,” said the director of TEDx, Lara Stein. “These ideas can be on an international, national, or local level, and allow people to connect and converse around them.”
Since TEDx premiered in 2009, 7,000 conferences have been held in 1,890 cities, according to the company.
Dean DeChiaro may be reached at email@example.com