Hoboken Business Alliance launches Summer Streets

Program aims to stimulate spending at local businesses

Popup pedestrian plazas will appear throughout the summer as part of the Hoboken Business Alliance's Summer Streets program where attendees can dine and shop outdoors.
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Popup pedestrian plazas will appear throughout the summer as part of the Hoboken Business Alliance's Summer Streets program where attendees can dine and shop outdoors.

The Hoboken Business Alliance’s (HBA) Summer Streets program will kick off on July 23 and continue on Thursday evenings and Sundays at various locations throughout the summer.

The program aims to encourage residents and visitors to safely shop, dine, and enjoy the Mile Square.

The program provides Hoboken businesses in the designated areas the opportunity to expand their footprints and allow for more physical distancing.

“We’re thrilled to extend Summer Streets to provide Hoboken businesses with the opportunity to expand their space outdoors and engage with customers in a safe environment,” said President of Hoboken Business Alliance Gregory Dell’Aquila.

“We received positive feedback from the businesses who participated in our pilot on First Street that the program drove more customers and increased overall sales. These are exactly the kind of results we’re looking for, and we encourage everyone to show support for the hardworking small business owners who are the heart of Hoboken.”

Stimulating spending 

The program closes portions of Hoboken streets to vehicular traffic creating popup pedestrian malls where residents can shop at local establishments or grab a bite.

Every Summer Streets event will have tables where local restaurants can take orders and serve guests. Many shops will have items available for purchase.

Attendees are instructed to adhere to social distancing and mask guidelines and call ahead for a restaurant reservation to avoid overcrowding.

On July 23 from 6 to 11 p.m. and on July 26 from 11 a.m. to 8 p.m. Summer Streets will launch on Washington Street from First to Fifth Streets.

On July 30 from 6 to 11 p.m. and on Aug. 2 from 11 a.m. to 8 p.m. the program will continue near the Hoboken Terminal on Newark Street from Washington Street to River Street; on Hudson Place from Hudson Street to the PATH; and on both River Street and Hudson Street from Hudson Place to Newark Street.

The program will take place simultaneously on 14th Street from Bloomfield Street to Hudson Street on July 30 and Aug. 2.

Hoboken will open First Street from Washington Street to Garden Street to pedestrians only on Friday, July 24, and Saturday, July 25, and every Saturday and Sunday beginning August 1.

“Hoboken is proud to support our business community through the Summer Streets program, which provides residents more spaces for socially distant, outdoor dining,” said Mayor Ravi Bhalla. “We continue to make the best possible use of our public spaces and are glad to partner with the Hoboken Business Alliance on this important quality of life initiative during the COVID-19 pandemic.”

GoBoken

Summer Streets, presented by the Hoboken Business Alliance, is part of #GoBoken, the HBA’s citywide initiative encouraging residents and visitors to support Hoboken businesses.

The #GoBoken campaign will run throughout the summer with various themes such as Summer-Spirited BBQ, Picnic in the Park, Kid-Palooza, and Sinatra Celebration, to remind the Hoboken community to support local shops, restaurants, and establishments.

The HBA has designed the campaign to spotlight a mix of businesses with unique products and services.

For more information and the most up-to-date calendar of events, go to www.hobokenalliance.com or follow Hoboken Business Alliance on InstagramFacebook, or Twitter.

For updates on this and other stories check www.hudsonreporter.com and follow us on Twitter @hudson_reporter. Marilyn Baer can be reached at Marilynb@hudsonreporter.com.