Hudson County Commissioner Bill O’Dea, representing District 2, has launched two campaign videos in his latest digital effort for Jersey City mayor. The first, titled “Down Here,” criticizes former Governor Jim McGreevey for his record on both affordable housing and taxation. The second, called “Helping People,” focuses on O’Dea’s extensive career in public service.
Campaign strategist Phil Swibinski explained that the goal of these ads is to show the differences between O’Dea and McGreevey, saying the contrast between the two could not be clearer. He added that O’Dea has worked throughout his career to provide affordable housing, fight for his community, and keep taxes down, while McGreevey did not create any affordable housing units as mayor of Woodbridge and voted for the biggest tax increase in New Jersey history when he served in the legislature.
- Bill O’Dea’s campaign rolled out two new digital ads, contrasting his 40 years in public service with Jim McGreevey’s housing and tax record.
- The campaign highlights a 2004 Shelter Force report saying McGreevey built no affordable housing as Woodbridge mayor and supported New Jersey’s largest tax hike.
- The mayoral election on November 4th is a rare seven-way, non-partisan race to succeed Steven Fulop, who is running for governor instead of seeking another term.
Attacks on McGreevey’s Housing Record
The “Down Here” ad leans on a 2004 Shelter Force report, which stated that no affordable housing was built in Woodbridge during McGreevey’s time as mayor. The campaign also points to his vote in favor of the largest tax hike in state history.
The McGreevey for mayor campaign did not reply to an email seeking comment on these claims as of Friday morning.
O’Dea’s Record on Public Service
The second ad, “Helping People,” focuses on O’Dea’s 40-year career. It shows his efforts to defend tenants’ rights, support affordable housing, create free programs for children and seniors, and regularly oppose tax increases. The ad frames O’Dea as a leader who has consistently stepped in to help Jersey City when needed.
Both ads are only the start of a six-figure campaign that will be shown on YouTube, Connected TV, OTT platforms, social media, and other digital outlets.
Seven Candidates Compete for Mayor’s Seat
The Jersey City mayoral election on November 4th will feature seven candidates in a non-partisan race. Mayor Steven Fulop, currently serving his third term, chose to run for governor instead of seeking a fourth term, leaving the seat open.
Alongside O’Dea and McGreevey, the field includes Ward E Councilman James Solomon, who was the first to launch a TV ad earlier in the week, Council President Joyce Watterman, former Board of Education President Mussab Ali, Police Officer Christina Freeman, and Kalki Jayne-Rose.